I help information marketers build lead generating offers that grow their online brand and increase sales.

Your ability to generate new leads on a consistent basis is the lifeline of your online business. When I was just getting started online, I spent weeks creating my first PDF offer to get leads in the door. It completely flopped and only collected a few emails (like four). I was devastated and after months of trying to "make it" with my new biz, I had only collected eight total people on my email list (I had the offer and topic all wrong). After an entire year of trial and error, I cracked the code. I created a free workbook that generated 400 leads in a few weeks. That one PDF offer I created in Adobe InDesign has generated 1,500+ leads and thousands in revenue. That pivotal moment is when I learned the power of creating a slam-dunk free offer to generate an influx of new people experiencing my brand.


Workbook Workshop, my most popular training program, teaches information marketers how to create stunning PDFs and digital downloads using Adobe InDesign. 


Click below to get more information about my consulting services and done-for-you programs to learn how I can come in and help you or your team implement a streamlined lead-generation system.